Table of Contents
ToggleWhy Ai chatbots are helping customers navigate and being used by Financial Planners, Insurance Brokers and other Professional Service Providers
Ai chatbots help customers navigate Financial Services with 24/7 professional customer service while reducing operational costs while improving customer digital experiences. Ai Chatbots are computer programs designed to simulate conversations with human users, especially over the internet. Ai Chatbots has helped many businesses with customer services as they are programmed to do so, like being available 24/7, answering questions, and talking about promos. We refer to them as THE BEST EMPLOYEE EVER.
Chatbots’ Advantages in the Financial Services Industry
Chatbots are gradually gaining traction in the financial industry. They not only simplify business processes but also provide quick access to services that were previously restricted to apps. Indeed, when financial services are delivered using chatbots, there are numerous business benefits, including increased customer engagement.
AI Chatbots can provide a variety of benefits in financial services, including:
1. Chatbots help potential clients figure out why and why they need the business
Bots are frequently used in the financial industry for onboarding customers, as customers visit websites but do not contact businesses because they are unsure of what they want and how to ask for it. When a customer engages with an ai chatbot the customer gets to figure out what they want or need without the embarrassment of asking a human.
2. Chatbots are available 24/7
When is the best time to talk to your customers? Whenever they are on your website. People are online at all times of the day or night. And a chatbot is always there 24/7. The use of AI Chatbots make 24/7 professional customer service possible. Impress your potential customers with 24/7 professional customer service and improve the efficiency of your website and its ability to gather leads and sales for your business
3. Enhanced customer experience
Because chatbots can handle financial services and perform operations that were previously handled by agents, they can provide customers with faster responses and personalized service. To improve customer experience, financial service providers are deploying chatbots to automate most of their tasks, such as handling customer complaints, answering questions, providing investment advice, and so on.
4. Reduced support costs
Financial chatbots can help businesses cut customer service costs by up to 30%, which is why the finance industry can use them to resolve issues quickly without the need for support staff.
5. Increased revenue
Companies that have implemented financial services chatbots in their processes are able to gain new customers as a result of quick support and excellent services, which aids in revenue growth.
Professionals will thrive in the Fourth Industrial Revolution (4IR) if they become more creative, according to the World Economic Forum (WEF) White Paper ‘Realizing Human Potential in the Fourth Industrial Revolution: An Agenda for Leaders to Shape the Future of Education, Gender, and Work’. According to the World Economic Forum, while robots can help us get answers faster, they cannot be as creative as humans (yet).
Emotional intelligence is another essential skill (EI). This is an especially important human skill in a field like financial planning, where understanding your client’s emotional needs is critical to helping them feel secure.
While a robot can tell clients how much they need to save for the future, it cannot calculate the fact that Mr. and Mrs. Mlongo will need to reassess their finances once they learn they are pregnant. It also won’t pick up on the fact that, even if the advice given is sound, Mr. and Mrs. Mlongo aren’t completely confident, and that this needs to be discussed and trust built. Humans are still fundamentally social and emotional beings who require connection with other humans in order to trust them (and their advice).
Financial planners and Insurance Brokers who can maintain these human connections with their clients should continue to thrive, despite AI advancements. Indeed, AI should allow financial planners to more efficiently calculate solutions and scenarios, giving them more time to focus on the aspect of their business that only a human can do: relationship building.
Author: Kamogelo Ngozo, Marketing Intern at Success by Design
Contact Success By Design today for an ai chatbot demo on your website.